What I really need today are ten clones of myself. If I have ten people that think like me, have my passion and work ethic, then I could really get things done. Unfortunately, the mini me concept is not viable so I am stuck with trying to find good substitutes. Outsourcing things that you need done to promote your business allows you to practice the important concept of working on your business instead of working in your business. If you have an E-commerce store this becomes very apparent very quickly. It can be so easy to get suckered into the daily operation of putting out fires. However if you have a one man shop, there has to be some element in which you work in your business as well as work on it.
If you have to take care of the shipping and wear all of the other hats it can be hard to do some hardcore marketing and still have time left in the day. This is where outsourcing your help can get even wiser. You know what you want done (which is key) now all you have to do is assign the work which allows you to work smarter. For example say you outsource your article writing. When you receive your articles all you have to do is submit them to the databases you...
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