SEO = Search Engine Optimization
Search Engine Optimization is the process of scientifically tweaking a particular websites pages in order to get a good rank from major search engines for a competitive keyword or group of keywords.
SEM = Search Engine Marketing
Search Engine Marketing is one effective example Internet Marketing that involves search engine optimization. This involves planning and executing right methods to target and get quality traffic to a particular website and convert this traffic into sales or signups.
SEO Specialist = Search Engine Optimization Specialist
Previously called Search Engine Optimizers (SEO) but revised to SEO Specialist to give way and prohibit confusion with search engine optimization as SEO. This term is use to describe a professional practitioner performing effective search engine optimization procedures.
SEM Specialist = Search Engine Marketing Specialist
Term used to describe a professional that analyzes a certain website and recommend a particular procedure to perform in order to get the desired traffic and sales.
White Hat Procedure
Search Engine Optimization procedure that...
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