Highly decorative self-adhesive labels featuring a tactile warning triangle have been produced by Sessions of York in the UK for the launch of Decosols TipnMeasure Screen Clean. The labels are printed in eight colours with a gold lacquer onto a silver metallised label stock.
The TipnMeasure bottle has just won a silver star in the Star Pack Awards. Decosol reports that it is also set to meet its first years sales target helped by positive trade and consumer reaction to the new label and bottle combination.
Sessions expertise includes printing these statutory symbols to allow application to curved or flexible pack surfaces without risk of cracking the symbol.
In the case of TipnMeasure Screen Clean, the triangle is transparent which provides a solution where on-pack space is limited. The tactile warning appears over a visual symbol without obscuring it.
Sessions prints the Decosol labels using combination processes; nine colour UV flexo and UV varnish plus UV screen for the tactile warning triangle.
As TipnMeasure Screen Clean is a premium, Albatross Marketing was briefed to design a label that would reflect the quality of the products...
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