Dear Affiliate Manager, Can You Make That ...

Question: Why are my affiliates asking for brandable reports? How am I supposed to manage that?

Dear Affiliate Manager,
What tools are you providing to your affiliates? If its just a standard button or text link, youre only doing half your job. Not only is it less productive for you...

Marketing 327 Words

Should The P&G Moms Disclose ...

When a friend or co-worker tells you about a product she likes, as women do, and you then bought it too, how would you feel if you found out afterwards that she’d been paid to tell you?

Most private product talk among women is not commercial. Among men, either. Think TIVO, iPod,...

Marketing 793 Words

Dear Affiliate Manager: Are You Hoarding ...

Question: My affiliates keep bugging me about my articles. Why do they want my articles and should I let them have them? What do I get out of it?

Dear Affiliate Manager,
You hit on my pet peeve. Stop hoarding your articles already! Do you want your affiliates to promote your program...

Marketing 354 Words

Should I Lead With The Business Or The ...

That’s a popular question.

Some people insist you lead with the business (and they tell you to offer the product as a last resort only if the prospect says No to the business); others say they’d rather lead with the product.

However, there is NO best way for all. Just...

Marketing 329 Words

Dear Affiliate Manager, 7 Ways To Tell If ...

Dear Affiliate Manager, 7 Ways To Tell If Your Affiliate Program Stinks

Question: Why arent my affiliates promoting my affiliate program? And, how do I get more to sign up?

Dear Affiliate Manager:

I can tell you in a heartbeat whether or not your affiliate program is...

Marketing 543 Words

Short Run Printing on the Rise

Printing business is one of the most fast growing companies in the world. There are more printing companies available to meet your printing needs. One of the easiest ways to find a good printing company is by the use of the internet. In selecting a printing company, make sure that it offers the...

Marketing 408 Words

Customer Focus Teams

To be more responsive to customer needs, emphasise customer satisfaction, develop closer relationships with their customers and flatten the management structure some companies have adopted Customer Teams or Customer Focus Teams. These are cross-functional, customer focused teams exist to provide...

Marketing 693 Words

Customer as Emperor

From Japan comes the tradition of oshibori. Oshibori is the Japanese word for the rolled up hot towel you receive after eating at an authentic Japanese restaurant or at the conclusion of an international flight. If you have never experienced a hot towel after a long flight, it is as close as you...

Marketing 497 Words

Shopping For Team Approved Sporting Gear

If you are hunting for team approved sporting gear, there are some tips and pointers that you should keep in mind. Most of these tips and pointers are centered on helping you save some money on your team approved sporting gear purchases. In many instances, these products can be rather...

Marketing 395 Words

Shopping For Clothing With Sports Logos In ...

Shopping For Clothing With Sports Logos In The Brick And Mortar World

If you are a sports enthusiast, you likely have (on occasion) considering purchasing clothing items that bear the logos of your favorite sports team. In that regard, if you are considering making the purchase of...

Marketing 404 Words

Custom Printed Tape

Tapes serve different purposes. There are packaging tapes, measuring tapes, barrier tapes and so on. A custom printed tape can enhance its usefulness as when the Police barrier tape carries the printed message ‘Do not cross the line’. They might even be essential for the tape’s...

Marketing 554 Words

Shine a Spotlight on Your Professional ...

Before the Curtain Rises

Well before any performance, dancers invest time building a solid foundation. Its this foundation not the costumes, lighting or even music that enables them to give a persuasive, moving performance that connects with their audience.

With effective...

Marketing 1016 Words