When it comes to logo design, you ultimately want it to convey your brand in the best possible manner. At the same time you dont want it to take up too much space. That is the greatest challenge to be able to create a winning impact within the space constraints. Here are the 7 factors you need to consider to have a logo that spells success!
1. Research always helps in effective logo design
Never make the mistake of rushing into creating a logo design. It will only make matters bad. You need to do a fair bit of research to understand the company, its objectives and mission as well as its business goals both short and long term. You also need to know the demographics of the target audience.
2. Attractive and unique: two elements of great logo design
You would obviously want your logo design to catch the attention of the customer. At the same time it should not be screaming for attention. It should test the intellect of the customer; make him or her think a few minutes after seeing the logo. If you notice some of the top logo designs each of them have a unique aspect to it that depicts something about the company.
3. Simple and memorable...