You are probably familiar with the traditional fruit baskets and flower settings used as business gifts in todays modern corporate world. But a new trend is developing in corporate gift giving that adds a whole new dimension to business relationships the business wine gift.
As it is customary for business associates to exchange gifts on occasion, an alcoholic gift has been frowned upon in the American business scene. But as business relationships become closer and on a more personal level, a wine gift is becoming much more acceptable.
Is a Corporate Wine Gift Appropriate?
Because of business teachings in America, the mixing of work and alcohol has never really been accepted as an appropriate practice. Of course, the endorsement of intoxicated employees at any corporate level is never a good or practical idea. But as business relationships have changed over time, from short term arrangements to longer term partnerships, the view of the appropriate gift has also changed.
The European business community has been of different opinion merely due to cultural differences. A glass of wine at a business lunch is an everyday occurrence and an acceptable...
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