Brian Campbell, best selling author and successful internet marketer taught me the first commandment of internet marketing, “You cannot promote anything online without first capturing the email address of your website visitors.” Otherwise, your most valuable asset (visitors, traffic) passes right on by, without you even knowing who they were and giving you no way to follow up with them to get them back to your website.
Most people visiting a new site have no intention of buying anything. They are usually casually surfing for information and happen to find your site. Unless they are totally impulsive, they will leave your site without buying anything. You see your site visitor counter increase everyday, but wonder why your sales are not increasing at the same rate. Here’s the answer. On average, it takes seven exposures to one product or new idea before a person will buy in. So you need to have a way to systematically follow up with your website visitors and at the same time build your most valuable asset, an email list that you can market to over and over again.
How would you like an automated salesperson working for your site 24 hours a...
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