Most people in sales will tell you that most sales occur after the prospect has said no a number of times. Setup your autoresponder to be that persistent salesperson.
There is a number of different types of buyers from the hyper-excited. They want to buy it even before opening the email through to the most sceptical and most difficult to convince buyers.
So even if you have a great sales letter you will only convert a certain percentage of people on the first viewing. And others will only buy after seeing the information the certain number of times that suits their style. Some people need to see that something has been around for a while before they will give it any credibility.
Now of course you can improve those odds by getting a professional direct marketer to write your sales letter, doing a joint venture with a more experienced direct marketer or by giving a special offer with a discount and/or free bonuses.
These are all great things to do but lets get back to focusing on direct simplistic benefits of the autoresponder. The autoresponder is the perfect sales person.
Create separate campaigns (list of peoples email addresses) with...
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