Letter bi-fold, folder with flap and inserts, letter tri-fold and double letter bi-fold. These all refers to brochures. Just like posters, flyers, newsletters and catalogs, brochures are also excellent tools for either promotional or informative tasks. But as part of the tools that creates and markets your business identity, the design process of your brochure printing must be carried out with utmost care. The paper stock used, format, color choice, purpose and copies to be printed are things that must be taken into consideration.
So lets say you have carefully taken these considerations and was able to produce an effectively and creatively designed brochure. What next? Of course, you can send it out to customers who ask for it or put in your lobby or in front of your store and let anyone who comes in take one. You could also put them in your booth during trade shows. This way, more people can take a look at your products and services.
Lets assume again that you have done all this. Easy job right? But after a couple of weeks you noticed your brochure sitting lonesome in your store gathering dust and dirt. Then you ask yourself what you could possibly do to get...
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