Some loan officers have had tremendous amount of success buying mortgage leads, while others have wasted tremendous amount of money. Some of the best lead sources are kept secret – wouldn’t you, if you have found a good lead source?
Surely, it is nice to spend money on mortgage leads that convert well into customers, but buying leads is often a risk not many people are willing to take. What is even better is to generate your own leads that convert well and are also inexpensive to generate.
Here is one technique that you can use to generate free mortgage leads. In summary, you want to find online forums and discussion boards that talks about real estate and or mortgages. You would then register as an user to these forums and establish yourself as a mortgage expert.
Here is how you do it: Pull up a web browser and head to Google search engine and type in “mortgage forum” and that should give a plenty of online discussion boards related to mortgage. Before signing up for any of the forums, study the forum topics and see what people are talking about in these forums. Are they mostly home owners? Are they mostly real estate...
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