The world wide web is a highly competitive market. Companies vie for the attention of billions of internet users in the search for better revenue. A lynch pin to the internet marketing war is the search engine.
Search engines are internet venues where billions of people congregate to search for information. The most prominent search engine giants are Google and Yahoo. The kind of traffic these dot-com companies receive per hour is phenomenal.
So naturally, companies would gravitate towards placing their links and sites in an attempt to garner more visits to their web sites.
In order to maximize ranking and placement, companies have used tools such as search engine optimization or SEO. Search engine optimization is the method or process of improving a web sites ranking in a search engine listing.
Legitimate search engine optimization practices focus on the improvement of a pages ranking in the search engine list by improving site content, usability and using legitimate methos of promotion through web phenomena such as viral marketing.
Search engines all use complex algorithms in keeping their relevancy in the web and to keep illegal and...
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