Everyday on your way to the office or school, you pass by them. They are usually put up on buildings, walls or posts. They seem to be popping up everywhere these days. But what really are these type of advertising called? They are called billboards. These billboard advertising refers to large electronic display boards which are used for outdoor advertising. Everywhere you go, no matter what city you live you will see billboards around. Billboards are generally good for information dissemination and for informing of upcoming events.
The current billboard explosion has roots in changes in market demographics, improved technology and competitive prices. Billboard advertising is considered the hottest advertising medium of the third millennium. They are a unique advertising medium. They are cost effective, have huge visual appeal and highly targeted.
Perhaps you have designed a new product or service and would like to announce it to new and existing customers. Reaching a lot of customer needs you to have a wide-ranging thorough advertising material. Perhaps putting up billboards across town will do the trick. So lets say you have finally decided to put up a...
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