Birkenstocks & The Customizable Art Of Footwear

| Total Words: 396

Birkenstocks are a German brand of quality footwear, which is best known for its contoured footbed. When most people purchase a new pair of shoes, they expect to have a break-in time. This usually lasts for a few days and, at that time, the shoe is pretty comfortable and broken in for everyday wear. The main difference with Birkenstocks is that they approach the break-in time much differently. When a pair of Birkenstocks are first purchased, they are more stiff than commercial brand news. After several weeks of wear, the shoe literally molds to the wearers foot. This creates an actual customized shoe that is designed around the wearer. Think of your foot as being a candy mold and Birkenstocks as the candy. The Birkenstocks will mold to every detail of your foot to create an exact design, which will fit perfectly everyday.

As is the case with any company, Birkenstocks werent always as well known as they are today. In 1897, a man by the name of Konrad Birkenstock developed a theory that would change the world of footwear forever. He believed that if the shape of a shoe were to reflect the exact shape of the foot, improved comfort would be inevitable. Soon after, he...

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