Choosing What Products To Sell In Your Home Business

| Total Words: 701

You are thinking about starting an online business. The idea of working from home is very appealing to you. You want to do it but you don’t know what products to sell. Everyone who sells on the internet has approached this dilemma. So, how do you decide?

1) Brainstorm

The first step to choosing the right product is to sit down with pen and paper. Make sure that there are no distractions so that you can concentrate. Make two columns on your paper with these headings:

a) Enjoy
b) Passionate About

Put pen to paper and let your ideas flow. Try to list at least ten possibilities under each heading.

When your are done, look at your choices. Narrow your list down to three in each column. Now you are ready to see if these ideas might sell on the internet.

2) Niche Market

What is a “niche” in internet jargon? A “niche” is an item INSIDE a larger product arena. This is where many successful internet entrepreneurs have found their fortune.

Let’s consider PDAs. There are thousands of websites selling PDAs. A good “niche” product inside the PDA market could be the jackets that...

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