Choosing the right material on which to print your business card can be just as important as choosing the right logo for your company.
But then there are certain materials that may be hot one year and outdated the next. Plastic business cards seem to be all the rage right now, but who can tell if they will still be the trend two years from now.
So unless you are in a business that is equally fickle, it might make more sense to stick with a business card stock that has been time tested.
The idea of going with the plain white colored card may seem like a perfect solution, but there are a couple of materials you will want to avoid at nearly all cost. The cheapest of the plain type business cards is the one composed of pulp board, a material that feels very rough to the touch and is usually reserved for stock tickets, point-of-sale items and extremely cost-effective in-house printing jobs.
This is not the material you want to be printing your business cards on. It screams cheap. Cheap is the last thing you want your business card to convey.
A big improvement over the rough pulp board business card is the calendared card. Basically, this card has...
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