Corporate Gift Ideas – The Minefield

| Total Words: 770

What a minefield! Your business has had a good year and you have decided to remind your loyal customers about how important they are to your business. Hopefully they will continue to buy from you in the future too. The trouble is, looking on the Internet; there are thousands of different corporate gift ideas to choose from that you could give away as freebees. So, what questions do you need to ask yourself and what are some of the options?

How often do they buy from me?

Is it once a week, once a month or once a year? It makes a difference when thinking about what type of gift will best remind them. If it is once a week or once a month, may be you could think about a calendar or memo pad, with your business name on it. Once a year needs a different approach, and the choice corporate gift idea should be something relative to the value of the order. For example, if the value of the order is only small, then the calendar or memo pad idea will be okay here. However, if the value of the order each year has a big impact on your turnover, then perhaps something that will last much longer than the year would work better, i.e. leather or silver desk equipment or...

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