Using association for memorization is a proven and effective way of retrieving information. Anything new to the mind is easily remembered if paired with another familiar object or any piece of information. This is the only secret and formula why memorization through association method works very well.
Association may seem difficult to use at first. A person using this method for the first time can possibly find himself trapped using the usual information such as the big tree, the old house down the street or the old lady passing by every morning for association purposes. But it doesnt have to be like this all the time. To make the art of memorization become more easy and natural, one can even associate anything important for retention to music, food, clothes and just about anything. Its even more fascinating if association is used together with fun objects and distinct appearances.
The reason why association works well with sillier or funny images or even the ones that are truly strangely unique enough to be remembered is because it stays in the mind easily above all the other usual bits and pieces of information.
Remembering names in this fashion work...
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