Creating Breakthroughs

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“The world we’ve made, as a result of the level of thinking we have done thus far, creates problems we cannot solve at the same level of thinking” – Albert Einstein

Runaway success is never based on incremental improvement. I know this is a very bold statement, but bold statements and even bolder results are what breakthroughs are all about. What about in your company – what would constitute a breakthrough? Would you like to increase overall productivity by 40%? Of course you would! But would you commit to it? What about expanding sales by 50% – in one quarter! Or cultivating a completely new distribution channel – in two months! Sound impossible? Breakthrough results always “seem” impossible at the time you commit to them. If they seemed reasonable, they wouldn’t qualify as breakthroughs.

Breakthroughs share the following characteristics:

1) The results are not predictable based on your past performance. If you routinely increase revenues a handsome 20% per year, a 50% increase would be a breakthrough. Developing a new product or service in 3 months would be a breakthrough if it normally takes you...

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