Dating Goes Cyber And Its Big Business

| Total Words: 479

Popular and innovative, online dating sites have innovated the world of romance. High on the popularity list, online dating is big business. It is a $ 1 billion industry that is thriving because it has provided affordable options to thousands of singles. The projected growth per year is set at 9% with revenues of $516 million coming just from consumer subscriptions.

According to Hitwise a market research firm, online dating is extremely popular and here to stay. In fact online dating often accounts for 1%of internet usage. The business has moved with need. Extremely popular are niche sites that focus on religion, ethnicity, or special interests.

Many sites promote social networking and offer music, games, interactive content and more. This appeals to youngsters aged 18-24. There is no pressure to date or find a relationship although you are welcome to develop a friendship formed on the site into something deeper.

Extremely professional, online dating sites offer some degree of security, protect your privacy, offer advice on possible matches, guide you on how to navigate the site, and offer exiting things like online discussion groups, cyber messaging...

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