Ecommerce: New Horizons

| Total Words: 441

In 2005 the largest ecommerce sites were for the following top five products or services:

Travel
Computer /peripherals/PDA
Apparel & accessories
Office supplies
Consumer packaged goods

The strongest advertiser in 2005 was Vonage Holdings Corp. who specializes in providing Internet phone options.

Its safe to say that when you look at the billions of dollars spent in ecommerce transactions there are lessons for brick and mortar stores that have resisted a move to cyberspace.

For example many bookstores are closing shop due to the heavy competition of online retailers like amazon.com. Many bookstores wrongly believed they had a loyal customer base and would likely weather the Internet fad, but a lack of brand loyalty has left them baffled.

Some stores reinvented themselves and delivered a much improved brick and mortar store with sitting areas, coffee shop and an ONLINE STORE.

As malls and strip malls have replaced downtown stores with great history these retailers are left to flounder in a sea of what was and what may never be.

All over the United States a retail revolution is taking place. Large box...

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