Youve been to a shopping engine online. You know the kind, a place where you can do comparison-shopping online before you actually make a buying decision.
If you are a netrepreneur you may wonder if it is even possible to have your product considered for price comparison sites like, Yahoo Shopping, Shopzilla NexTag, Shopping.com, Froogle and PriceGrabber.
It is possible, but your inclusion into the world of online price comparisons relies on significant work from you in the area of data entry. Product information must be supplied to each of these sites in the form of a data feed. These feeds may vary from one location to the next, but primarily require model number, StockKeeping Unit (SKU) and price.
Tamara Mendelsohn, a principal analyst at a Forrest research analyst said the following in an interview with E-Commerce Times. “Almost three quarters of U.S. households are connected to the Internet, and the majority use it for researching products online. Retailers can’t afford to ignore their multichannel consumers anymore,”
Engines that thrive on comparison-shopping care less about your site and more about your product. If your...
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