Objectives guide everyone on the project to your final goals. Are your objectives to sell your product online, to provide customer support, to promote investor relations? Carefully decide and clearly document your objectives.
Decide the critical success factors the things at the end of the project which tell you if youve been successful. Make them measurable so you know if youve achieved them. For example, the website development should result in an increase in online sales of 25% by year end.
A stakeholder is someone with an interest in your projects success (or failure). Decide who they are and whether they support your project. Perform stakeholder analysis by classifying them (high or low) according to how motivated they are in helping (or blocking) your project and how influential (high or low) they are.
Highly influential and supportive people are your allies. Gain their support whenever you can. Aim to reduce the influence of people who are both highly influential and against your project as these people could act to damage your project.
During your stakeholder analysis, draw up strategies...