Many people are suggesting that google is currently updating the page rank of each site, this is what can be seen on the google toolbar and is basically a rating out of ten for each website. From reading some of the messages on the search engine forums, different people are reporting changes where as other people as of yet have seen no changes. It is reported that by the middle of July in 2006 this update should be visible on all data-centers, however with google you never can tell as they seem to like to keep people guessing.
In reality many people think that this will have little effect on the over all search engine ranking position of each site as they believe that google has already factored these changes on a daily or weekly basis in its search results, but that it only shows the new page rank of each site on its toolbar around every three months.
So what is all of the fuss about you may be thinking. Why are so many people always so eager for the next google page rank update to take place? In my opinion it could be for two reasons:
Fear of seeing a lower overall page rank
Not all webmasters are able to spend as much time as they would like to,...
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