This article will guide you through the importance of the toolbar, and its accuracy at reporting PageRank. I will also discuss the feature about it that most people, including many SEOs are not aware of. If you have an existing site, use this as a reference to ensure that you are using the toolbar properly. I am going to review the key 5 areas.
The toolbar is not accurate, and it has limitations.
If you visit a page that is not in the index, but Google has a very similar page indexed that is very close to yours, then the toolbar will estimate its PageRank.
Also, Google represents PageRank through the toolbar, but since the nature of
PageRank is linear (a multiplier) and the toolbar is not, there are limitations.
Note: Please read A few more words on PageRank in my Google Best SEO
Practices Part 4 article to find out more about this subject.
The information the toolbar displays is outdated.
There is a big difference between toolbar PageRank and actual PageRank. The data you see in the toolbar is 4 to 6 months old. Google tracks and assigns PageRank in real-time, but does not update the toolbar in the same fashion. There are...
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