Chewing gum has an unique place in American culture. It’s been used for a variety of purposes-from keeping astronauts healthy to freshening breath to helping people avoid eating fatty snacks-and one gum maker says if you stacked all the pieces of gum that it’s sold, the stack would stretch halfway to the moon.
The most popular type of gum-sugarless gum-has been around since 1960. It was an instant hit when first introduced. Today, people can find sugarless gum in a rainbow of flavors and, sugarless gum that helps whiten your teeth. So where do all these gummy ideas come from? The answer may surprise you.
Lots of the gum that’s chewed today is developed at the Cadbury Schweppes Americas Confectionery New Jersey-based Science & Technology Center. Cadbury Schweppes Americas Confectionery is part of Cadbury Schweppes (NYSE: CSG), the world’s largest confectionery company and beverage industry leader. The Science & Technology Center employees develop such favorite gums as Dentyne and Bubblicious. One of the company’s latest creations, Trident Splash™, is the first sugar free gum with a liquid center. It comes in peppermint...
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