Selling on the web has become one of the new frontiers of commerce. We find it hard to think of anything not being sold and bought every minute over the internet; just have a look on ebay.
Hip-Hop producers were quick to understand the powerful worldwide reach of the internet and started selling instrumentals to artists through this channel.
A couple of websites therefore gathered enormous music inventories from professional record label producers, and started selling complete instrumental tracks just like Amazon sell CDs. Pay x amount online, and well ship you a CD with the tracks you purchased. A new market full of opportunities was born.
About a year and a half ago we also understood the potential this new market had. Having promoted our own music on websites such as mp3.com and vitaminic.com, we realised that creating our own service would give us much greater flexibility and reach. We also had around 250-300 instrumentals sitting on our hard drives waiting for rappers and vocalists to rhyme/sing over them. There was no way we couldve used all of these instrumentals ourselves, therefore why not offer artists worldwide the chance to easily obtain...
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