Public relations companies work closely with their clients to help them create a positive public image, manage public opinion and generate non-paid media and internet-based publicity.
When you hire a public relations company, its important to share information with your account services team about your companys mission, business practices and marketing goals. The team of public relations professionals assigned to work on your account will utilize this information to create a public relations plan and strategy that is customized for your business.
Client Contact
Typically, a public relations agency will assign an account executive to each client. This person serves as the liaison between the team at the PR firm assigned to work on your account and your company. Your account executive will work with the firms team to create and implement a public relations plan that is aligned with your companys strategic plan.
The plan will be submitted to you for approval and you will be able to ask questions, request additional information, and suggest revisions. Depending on your contract and your public relations needs, you may receive a new plan each month,...
To view and download this full PLR article, you must be logged in. Registration is completely free. Once you create your account, you will be able to browse, search & downlod from our PLR articles database of over "1,57,897+" on 1,000's of niches and 200+ categories without paying a penny. Click here to signup...
