How to Double Your Sales Appointments in Half the Time; Part 4
In Part 3, How To Double your Sales Appointments in Half the Time, we reviewed and remedied the first 3 sales prospecting errors that start us down the Slippery Slope to low Sales prospecting conversation ratios.
So lets continue to address the final 3 sales prospecting errors, discuss some proven solutions that will head us toward our worthy goal of spending Less time to achieve more targeted Top-down sales appointments.
Sales Prospecting Error #4
We fail to develop an effective Call to Action; strategic words and phrases that create a positive ‘visual’ reference to the Prospect of what happens during the initial appointment and how long it takes.
Develop your Call to Action communication as a visual block of time in which a Step-by-step process occurs with the objective of having your Top-down prospect inform you they perceive enough of a potential benefit to take the next step in your evaluation process.
How long does it take to run your 1st appointment in your current sales process; 30, 45, 60 minutes? Id estimate in the small to medium size B-to-B arena...
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