Search engines determine their rankings based on two things:
1) Is your site relevant? (Optimized for certain keywords)
2) Is your site important? (Many links back to your site from other sites)
Only when you address both of these considerations are you guaranteed of making an impact. Your degree of success depends on how hard you try and how many other people you’re competing against (and how hard they’re trying).
Optimizing your site for keywords is the easy part. Generating links back to your site is much more challenging and time consuming (especially considering Googles dampening link filter). But it can be done; and you dont need a huge budget.
The key to topping Google on a budget is writing articles.
Heres how it works
STEP 1) Youre an expert in your field so you possess knowledge that other people want.
STEP 2) You write a helpful article sharing your hard-earned knowledge and expertise.
STEP 3) You submit your article to recognized Article Submit sites on the Internet.
STEP 4) Publishers of online newsletters, ezines, etc. gather content from these sites for free.
STEP 5)...
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