How To Use An Autoresponder In Conjunction With Shopping Cart
As a person completes a purchase in a traditional store they pay for it and walk out the door. They know their transaction has been completed without any question. The process works differently online though as sometimes the transaction isnt completed. It is an uneasy feeling for a consumer shopping online because they want to make sure they are going to get the product or service.
You can take the guess work out of this process for them by using an auto-responder in conjunction with the shopping cart. You will find that many of the best shopping carts out there already have this set up as a convenience for you. This process results in the customer automatically receiving an e-mail thanking them for their purchase. It can also include a confirmation number if you want to provide it for them to reference if they need to contact you.
Many businesses using auto-responders with their shopping cart are able to provide special promotions this way as well. For example the message say tell them about great accessories that would go well with the item they already purchased. If you want to offer the...