How to Use Press Releases to Promote Your Site, Gain Valuable Back Links and Rank Higher in The Search Engines
If you are into search engine optimization (SEO), there is a great way to increase your presence on the web and rank higher in the page rankings- its called press releases. Just like newspapers and fortune 500 companies release press releases, so can you.
A press release is a document that is released to news organization and information services. If you have breaking news such as a great new product, a new service being offered or your company is now in a new market, then a press release can help spread awareness whether on the internet or off.
There are professional services that will create a press release for you as well as distribute the press release to specific news organizations and information services. While some of these services do charge a fee, it is usually inexpensive to get the word out on your web site or product.
By using press releases cleverly, you can rank higher in the page rankings by receiving one way links once your press release is posted on highly regarded web sites. Google and other search engines may see...
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