The vast resource of information available on the internet today is in the form of various classes. For example, when we talk about a mosquito repellant there are websites that market the product, websites that offer manufacturing know-how, websites that provide simple information on the topic and websites that just simply talk about mosquito repellants. The importance of information posted on a business website is always to the end of selling and making profits.
Therefore, the information which is business oriented should be displayed to the customers at all times. Now that all this is taken care of, how to make sure that a particular website is found by the visitor? There could be millions of websites dealing in the same product. This is where the concept and process of search engine optimization comes in. The need to develop or design the site to be search engine friendly takes the drivers seat here, in an effort to optimize a particular site out of the billions on the internet today.
Search engine majors like MSN, Google, Yahoo and AltaVista crawl through the internet perpetually by using programs called bots or spiders. Their function is to read the...
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