I’ve been speaking to a lot of very successful business people of late, and I am just overwhelmed at how excited they all are to be learning about internet marketing.
It’s exciting to see the surge of business men and women actively seeking help with the internet marketing of their websites.
You see, up until a year or so ago, getting your site live and in the search engines was key. So, people threw up a site, and let it run on its own. The sites were pretty much designed to be extensions of your business card, providing visitors with product and contact information.
Ah, but the rules of the game have changed, my friend. Now it’s become a dog-click-dog world, and the internet marketing of your site on- and off-page is what makes the difference between a productive and a non-productive site.
So, first, I’d like you to take a quick look at your web site. Go ahead, open up a new browser and check it out as a fresh visitor seeing it for the first time.
-> Is it easy to navigate? Is it logical, or do visitors just kind of meander around in your site like a lost child in the grocery store?
-> Is there a goal...