Think of the difference between baking a cake from scratch and baking a cake mix from a box. Bake from scratch and youre in the kitchen for hours, measuring and sweating. Bake from a mix, and it takes about five minutes.
And then, when all is said and done the cake mix tastes better!
Why? Because huge amounts of time, effort and money went into producing a cake mix in a box that would work wellevery time.
What does all this have to do with e-commerce?
Theres a new phenomenon out there thats sweeping the hallowed halls of the Internet: Plug-In Profit Sites, or PIPs for short. These sites use different methods in varying degrees of automation to market products or services. Some are simple affiliate marketing sites, others are complicated prefab marketing systems that let you buy into a ready-made online business. You get, as they say, what you pay for.
What is affiliate marketing?
In the olden days, they used to simply call it referrals. A merchant would reward someone for referring a client, and reward them even more if that client bought the product or service.
Today, theyve got it down to a real science. The affiliate creates...
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