Like many, you have been reading about the long-term marketing strategies that will help make a name for your online business. You might even see the wisdom in these approaches, and you might even believe it will be highly beneficial to your business in the long run.
But, what about right now? What about the short-term?
You might be wondering if youll make it to the long-term portion of your entrepreneurial efforts. Any business startup is hard and you want to make sure you will be around long enough to see the benefits of these long-term strategies.
So, what do you do to bridge the gap between the lean now and the potentially prosperous then?
Short-term Strategies
Press Releases The use of the press release is a proven method of inviting individuals to view your site in a manner that provides the information in a news-oriented format. Many online and print publications will publish these releases as a professional courtesy.
Message Boards and Business Blogs These may require some time, but the strategy is not overly difficult to develop. By placing a link to your business site in postings in a message board you may find potential...
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