On-Line Marketing Strategies
These days an internet marketing strategy plays a vital role in the overall marketing plan of any small business. Getting your website viewed is important for any size business – large or small.
Remember: You can’t put up a terrific web site on-line and hope that people will just arrive. You have to let your prospects know, IN EVERY POSSIBLE WAY, that your web site is there. This HAS to be part of any Internet Marketing Strategy you develop. This is actually a basic marketing principle. Unless you have something as needed and wanted as the original and authentic Fountain of Youth, your customers are not going to look for you; you have to look for them.
There is a lot of hullabaloo about promoting your web site. In fact, building traffic to your web site is the subject of thousands of web sites, e-zines, books, courses and seminars. Using the web to promote your site, however, still assumes that your customers are surfers. Even though you may be an avid internet user, there is a large percentage of our population that are not as savvy with the internet as we would like them to be.
So, what do you...