Is It Really Teak Wood? Caveat Emptor! (Part Two)
This article contains a plethora of information and would be difficult to take in all at once. For that reason, I have broken this article into two parts.
Caveat Emptor is Latin for Let the buyer beware.
We all want to pay as little as possible for the most product we can buy. The challenge we have is to pay enough attention to what it is we are actually purchasing so as not to become let down later when we find out we did not really get what we thought we would be getting.
When it comes to outdoor furniture, Teak wood is still the standard that all other woods are compared to. Because it is in such high demand, consumers want to purchase this best quality product or something even better, for less money. If marketers can help the buyer to perceive they are getting something better for less money the buyer tends to jump on it. And therein lies the problem: Perception.
There is outdoor wood furniture being advertised as teak like, better than teak, or stronger than teak for a fraction of the cost. When you look further into the advertisements, you find the product to be made of woods like...