It pays to be popular as 3 launches revolutionary concept
3, the UK’s leading mobile media company, is shaking up the mobile market yet again with the launch of a revolutionary service that, for the first time, pays customers to receive calls and texts.
The new pay-as-you-go price service from 3 – called ‘WePay’ – will see customers rewarded with a cash credit for calls and texts they receive. So with 5p per minute for calls received and 2p per text received, it really does pay to be popular on 3.
Customers claim their cash credit each time they purchase a new WePay Top-up voucher – the credit can then be used to purchase any 3 services, from texts and calls to buying music tracks and watching TV on their mobiles.
For example, when a customer receives a five-minute call, they earn enough credit to send two texts, or send a picture message or watch the highlights from two episodes of Coronation Street.
Graeme Oxby, 3’s Marketing Director, explains: “It pays to be popular. Anyone who regularly receives calls and texts could end up much better off by moving to 3. You pick up, we pay up; it’s...
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