The classic look of the Ferrari is its blazing race red color (Rosso Corsa) alongside the prominent black steed on canary yellow background topped by the Italian flag. Colors have been the essence of luxury when it comes to luxury cars. But what is the Ferrari, and how did its popularity come to be?
The Ferrari in fact began Italian Enzo Ferraris establishment of the Scuderia Ferrari in 1929. He didnt exactly build the company for the purpose of selling luxury sports cars built for the road, but to simply provide sponsorship for the Modena-based amateur car racers and enthusiasts. Its founder, for a time, successfully raced drivers in Alfa Romeos until he learned of Alfa Romeos intent to purchase Scuderia.
This forced Enzo to inevitably carry on with Scuderia Ferrari on his own. What made this great man begin the huge Ferrari sports car empire? It was a result of the need to finance the Scuderia that he actually reluctantly sold the very first Ferrari, dubbed the 125 S, in the year 1947.
However, the force that was Ferrari did not come to be as a result of just an image of luxury and prestige, since Enzo did not desire to even begin sales of his racecars....
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