Well actually, linking isn’t fun at all. In fact, it’s quite tedious. Seeking, responding to requests and adding links takes time and effort. But, if you’re not actively building links the RIGHT way you are going to be left behind. In other words, your site will be “Lost in Cyberspace”. The plain fact is Google, and to a lesser extent, other important search engines, reward sites with links from relevant and important pages.
If you want your site to deliver lots of targeted search engine traffic (and who doesn’t?) there are two equally important factors:
1) lots of keyword-rich, search engine friendly content
2) lots of relevant, incoming links from the RIGHT sources
For real success you need to cover BOTH of these strategies. Don’t concentrate on one and not the other.
So, how do you go about building your links? It’s not rocket science, but as I said, it does take time and effort. From my own experiences, here’s what you should do:
1) Download and install the Google Toolbar:
http://toolbar.google.com/
This will show you the PageRank of the page you are viewing....
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