Magnesium Wheels Race to U.S. Market

| Total Words: 258

Automotive enthusiasts can now upgrade their vehicles with high-performance, forged magnesium wheels adapted from Formula One racing designs.

Magnesium.com recently announced the introduction of one-piece, forged magnesium wheels for street use in North America. The wheels are 20 percent to 30 percent lighter than forged aluminum and offer increased safety and performance.

“The U.S. wheel market is quite formidable and we intend to supply a smaller but very important segment of the 100 million vehicle wheels used in North America,” said Mark Lisnyansky, president of Magnesium.com.

The magnesium alloy wheels are initially available in 20-inch and 22-inch sizes, and are treated with a high-tech anti-corrosion coating. The company will also be developing wheels in various sizes and compositions for specific North American applications.

“Steel wheels are becoming nearly obsolete and the prevailing trend is toward cast aluminum wheels,” Lisnyansky said. “While most people are not familiar with forged wheels, performance car enthusiasts know that forged wheels offer significant advantages. And forged magnesium wheels, which...

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