Provide and Survive
By Mike Pagan Straight Talking Business Focussed Professional Speaker
Many Management Consultants and Business Coaches are asked the question Which Industry do you specialise in? or more specifically I want a consultant who specialises in Industry X.
If the consultant does not specialise or is not a specialist in this particular industry, then according to these rules, they have no chance of winning the client.
This can be entirely incorrect for a number of reasons. All business is fundamentally the same and objective opinions come from those who are not constrained by detailed knowledge of said industry.
How can all businesses be the same?
A restaurant is very different from a Hydro Electric Power station just as a bus service is equally distant in essence to an accountancy practice.
There are two key elements to all businesses – product or service and profit.
The client is only interested in one thing the benefit of the end product or service they are buying. How that is produced or brought into being is irrelevant to them. That is the producers issue, not theirs.
The company may have...
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