In my life I have literally collected thousands of business cards. When I look through them, I hardly remember the person or business at all! Should a business card not reflect who you are and what your business does?
A proper business card is the first piece of marketing literature that is handed out. It should definitely have your name, address, email address and phone number. But I think that most business cards should have more information. Most are very poorly designed.
How could we improve on the basic business card? I was thinking about this and I came up with some suggestions for the back of your business card:
1) Hard to Find Places – a mini map giving directions to your premises
2) Takeaways a miniature menu remember the 80/20 rule top sellers only!
3) What about a testimonial?
4) Retail Outlet what about a discount on presentation of the card?
Here is another great idea for the back of a business card:
Print:
We met at…
On…
For…
What we discussed…
Referrals…
What about the front?
1) Why not add your picture?
2) Use...
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