People have the attention span of a gnat, a fact that is true for homebuyers as well. To overcome this, you must have marketing materials to give them when they view your home.
Marketing Materials You Must Have to Sell Your Home
Buying a property involves a lot of looking, which can be tiring and confusing. It is the rare day indeed when a homebuyer snatches up the first property they see. Instead, they tend to look at dozens or more if for no other reason than to assure themselves that they have not missed out on that one, golden opportunity.
This Easter egg hunt mentality can result in buyers passing by a home that is actually perfect for their needs. After three or four weeks, they will start thinking about the home and realize as much. As a seller of the home in question, this doesnt really help you unless they can recall the specifics of the location or contact information for your property, a dubious assumption.
One of the best ways to circumvent this problem is to make sure every potential buyer leaves your property with marketing materials in hand. In the real estate business, said marketing materials usually consist of either a brochure, a...
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