Marketing trust for mortgage professionals

| Total Words: 490

To succeed in the mortgage industry, get used to meeting people. Referrals from people who know you and business from Realtors will make up at least half closed loans. And no matter how good you are, if people dont have some reason to trust you, theyre not going to call.

Real estate is a contact sport, said Realtor Barbara Anderson.

She and her husband Ron are the owners and instructors of Success Real Estate Academy in Prescott, Arizona. According to Barbara Anderson there are some specific steps you can take that will keep you on their radar and building revenue:
-> Be really, really good at what you do. According to Anderson, this means communication, competitive rates and consistent excellence. While Anderson and her colleagues cant by law refer their customers to you, they do provide them with a list of three mortgage professionals. You have to be a star to get on that list. Nothing else will work. I tell my students that they need to get out and interview them, she said of choosing which mortgage professionals theyll work with.
-> Offer classes. Anderson says that she often has mortgage professionals speak at her school. Many of them will end up...

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