Net Preneuring: The 21st Century’s Gold Rush

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Whether you’re an old timer or a newbie to the Internet, one thing stands out. There are an awful lot of people appearing to make money with it and on it. The first question one has to ask when viewing this flurry of activity and the overwhelming number of offers that come our way on the world-wide-web is whether or not this is real.

It’s real but beware. Illusions of opportunity and tricksters abound. What separates this from other seemingly universal opportunities is that this one, unlike the gold rushes of the 19th century and the oil boom of the 20th century is that this boom is universal and all at the same time, every where at once. I won’t go into the global ramifications of this politically or socially but we are as likely to be spun, diced and served by someone from Uganda and Singapore and all points in between as we are from someone from Cloudcroft, New Mexico.

No boundaries exist. There are no limitations. In a nutshell the Internet, if you haven’t quite caught on yet is the biggest opportunity frontier we have ever explored and the thought of that is absolutely mind-boggling. Anyone, and I do mean anyone, with a computer and...

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