From cars that float to New Coke bad ideas have permeated the marketplace for decades. The problem with bad ideas is that they always sound like good ideas until you actually get into them.
By that time it’s too late to prohibit the fiasco from occurring. The National Basketball Association experienced a good idea that turned into a bad reality in the 2006-2007 season when they introduced their new microfiber ball. Commissioners and regulators in the corporate office of NBA headquarters thought the new ball would increase points, increase action on the court and would be better for basketball and its fans as a whole. Unfortunately three great mistakes led to its downfall.
No player consultation
The first mistake made by the corporate office and commissioner the NBA was not to consult players on this decision. They were simply notified that in the 2006-2007 season a new ball would be in play. This led to the filing of a labor union lawsuit as players began to assert their right to have a say in their own sport. The lawsuit was never resolved because by the time it came to court the commissioner had pulled the ball and at the beginning of 2007 went...
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