As a marketer, you should be focused on one and only one thing. Not your company, not your product, but on filling your customer’s needs. You have to start out with a clear perception of who your target customer is (the more details you know, the better); what his or her needs are, and how your product or service fills that need better than any other.
99% of us still feel like voices crying in the wilderness. Why isn’t anyone listening to you? Because first you need to learn how to listen to others.
There is a listening/learning process that you go through; once you understand that, the doors start opening, and the ears start listening.
Here is what I’ve learned about listening patterns. We are all life-long learners, gurus and newbies alike. It’s a level playing field, or, as I like to picture as I’m standing before a crowded room full of affiliate marketers, ready to make a speech, we’re all naked under our clothes. We listen to people that we admire, and then try to make their wisdom our own. How do they gain our admiration? They ask for our questions, our feedback, our own stories, and use the information to determine...
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