You successfully marketed your online business, and now you have a growing pool of customers. Now is the perfect time to ratchet up your client maintenance program!
Wait you don’t have one? Then you need to consider implementing the following customer maintenance strategies that are easy-to-employ, even for work at home entrepreneurs without a sales background.
1. Special Offers
You want your clients to feel special, so why not offer them coupons, gifts, and reduced rates periodically (or with a certain number of orders)? That way, they’ll be enticed to come back to your online business rather than trying to “shop around” for another deal.
2. Newsletter
In our cyber age, there’s nothing wrong with gathering customers’ email addresses (with their permission, of course) and regularly sending them information about your online business in e-newsletter formats. Just be certain that the text is actually something that they’ll care about; you can even include coupons or coupon codes in your newsletters as an “extra something” for your home business clients.
3. Call or Email...
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