Online Jewelry Purchases Makes Life So Much Easier

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This article was written to answer many of the most frequently asked questions on this topic. I hope you find this information helpful. Did you know that jewelry is just a click away?

Jewelry purchases are increasing in leaps and bounds with Americans spending over $50 billion each year on such items as jewelry and watches. Instead of spending hours going through malls and scouting out the perfect earrings and necklaces, consumers can shop for jewelry in the comfort of their own homes.

When shopping for jewelry, it’s important to have an understanding of the fundamental materials and stones. The following information should be of help with your purchase:

Materials: Yellow Gold – Pure gold (24 kt. gold) is too soft to use in jewelry, so it is combined with silver to form a metal mixture consisting of 14 kt. gold.

White Gold – White gold is has no color and won’t tarnish, and is usually a mixture of gold and nickel.

Sterling Silver – Silver is too soft for use in jewelry, so silver is combined with 7.5% of other metals (usually copper) to produce sterling silver.

Platinum – A gorgeous silver-white...

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